Botched PR from the Meat Industry

November 12, 2009

it’s always amazed me how ineffectively the PR hacks at the meat industry trade groups do their jobs. While you’d expect these people to offer up arguments that are morally bankrupt at their core, what you wouldn’t expect is for them to be so overwhelmingly incompetent at their jobs.

Here, the American Meat Institute’s Janet Riley valiantly attempts to be considered the stupidest person on the planet. And Dan Mitchell, writing for Slate.com’s “The Big Money” blog, does a brilliant job of calling Riley out on her bullshit. Link.

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  3. How Not To Report On the Meat Industry

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