Anybody concerned with animal protection ought to be paying close attention to what’s currently happening in the Middle East, since some of the organizing strategies in play there can be applied to any cause involving social change.
I’ve long admired Here Comes Everybody author Clay Shirky. He’s just given MarketWatch a 25-minute interview, and he brings up plenty of thoughts that animal advocates should find relevant.
I love what he says to start the interview: “Political struggle is a result of coordinated action. Governments aren’t afraid of informed individuals; they’re afraid of synchronized groups.”
I wish more animal advocates would understand the power of platforms like Facebook, Twitter, and Meetup to begin forming these sorts of synchronized groups. Too many animal advocates are failing to grasp the potential for using simple online tools to build activist-oriented communities. Link.