As a teaser for his upcoming book, Michael Pollan has compiled his twenty favorite rules for eating. His introduction to this feature contains this terrific passage:
When Froot Loops can earn a Smart Choices check mark, a new industrywide label that indicates a product’s supposed healthfulness, we know we can’t rely on the marketers, with their dubious health claims, or for that matter on the academic nutritionists who collaborate on such labeling schemes. (One of them defended the inclusion of Froot Loops on the grounds that they are better for you than doughnuts. So why doesn’t the label simply say that?)
The twenty rules he’s gathered are a diverse lot. About one third of the advice is wise, another third is interesting, and the remaining third is bat-shit crazy. Link.