Their new fries must be more healthful and better tasting, since, after all, they contain sea salt.
Professional party pooper Marion Nestle, as always, is on hand to set the record straight:
Nutritionist Marion Nestle is unimpressed, saying sea salt tastes the same as common table salt, costs more and has the same sodium. "The hype for sea salt is amazing. What a hoax."
As good an example as any of the state of America’s fast food industry in 2010: rather than come up with innovative healthful new products, just rebrand the same old shit by adding less than a penny’s worth of fancy salt. (Via Atlantic Food.) Link.